04 — AboutEst. MMXXI
A small studio, working above the lake.
A quiet practice in Geneva — brand, web and growth systems for clients who would rather be felt than seen.
01 — Origin
Built on the idea that subtraction is the only loudness left.
A Geneva studio, working end to end — from the core of an identity to every surface it lives on. Different rooms, the same discipline: decide what to leave out.
02 — Process
Four steps. Nothing left to chance.
Step01
Conversation
A free 30-minute call. We listen for the problem, not just the brief.
Step02
Proposal
One document — scope, price, timeline — within 24 hours.
Step03
Craft
We make. You give honest feedback. Bounded revisions, unbounded care.
Step04
Hand-off
Files, full licence, post-launch support. We stay reachable.
03 — Values
Three things we believe.
Quiet over loud.
A surface should hold weight, then disappear — built for the second look.
Fixed over flexible.
Price, scope and timeline, all decided before we start.
Restraint over reach.
If it can be removed, we remove it.
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